I'm creating player-first, immersive experiences that leverage decentralized technologies, and previously contributed to a platform designed to help beginner investors in Hong Kong grow their wealth through simple, intuitive financial tools.
Designed polished interfaces for a blockchain gaming platform, ensuring seamless navigation. Made wallet connections smoother and streamlined the user onboarding process to improve the overall experience and better serve our players.
Led UX/UI strategy and execution for Teyk’s investment platform, focusing on simplifying user journeys and driving a 15% increase in engagement. Leveraged cross-functional collaboration to create a scalable design system.
Created accessible, responsive, and whitelabel-ready products for B2C setting. Focused on A/B testing to refine UI elements, improve user engagement, and making them marketable and adaptable for different clients.
